During a six-month stretch of 2019, more than 20 Salt Lake City-based designers will each create a new brand (determined via lottery) for one of the city’s neighborhoods — a mix of neighborhoods officially designated, publicly acknowledged, or historically significant. This isn’t a paid project, but rather a creative outlet connecting Salt Lake’s graphic design community with the city we love, and to each other.
The Neighborhood Project was created by two Salt Lake City-based design firms, Third Sun (Michael Yount, Jocelyn Kearl, Troy Mumm, and Marina Atherton-Howe) and Coast to Coast Studio (Lucy Blatt and Paige Kershaw).
the debut event
On October 8, 2019, we'll be hosting an event to unveil everyone's work during Salt Lake Design Week.
the rules
- Each designer (or team) will randomly receive a Salt Lake City neighborhood to brand via the lottery on April 10, 2019.
- Individuals or teams allowed (up to four people).
- Deliverables (11” x 17” prints of each):
- Logo (primary and secondary)
- Poster or Sign*
- Flag Design*
- Designer Statement (one paragraph)
- Choose 1*: T-Shirt, Hat, Sticker, Postcard, Patch
- Color Palette
*digital mockups
Each designer will create a branding suite with the following items:
Logo
Poster or Sign
Color Palette
Designer Statement
Swag Item
Flag
timeline
APRIL 10, 2019
Neighborhood Lottery / Launch Party.
Time: 6-8pm
Location: Maud's Cafe
APRIL 10 – OCTOBER 11
Project design window.
Beer-thirties, etc.
OCTOBER 2019
Debut party: October 8, 2019
Details & Tickets